Sergio Patterson:
Without giving away all the secrets of your book. How does one fight back? I’m thinking right now, how do I fight against Amazon with one click? It’s so easy. Like, I want to go on there right now and buy something.
Ryan Sterling:
Well, so it’s funny, it starts with a very simple question that has a very complex answer. And that simple question is, “what do you want?” But I had two constraints, your wants can’t be more money, and they can’t be material things. So what do you want at the core of who you are? And I can tell you when I go through this exercise with people, and when my wife and I went through this exercise, you know, we wanted a better connection as a couple. We wanted more freedom; we wanted more autonomy; we wanted more agency over our lives. And when we sat down and said, what do we want? How would we design our perfect day? What would that look like? What do we want? What do we want our life to look like? What do you want a perfect day to look like? You can then, once you really get inside of you. Before you’re getting ready to consume, you can ask yourself the question, “Does this purchase get us closer to that best life? Or does it take us away from it?” So I’ll give you a quick example. So you know, right now we own our own business. I have a book out, I have a podcast, my days right now I’m super excited to wake up for Monday because we’ve designed our lives around this business, around what provides meaning and purpose to us. And this guy that I know who lives in my neighborhood, super good dude. He’s an attorney who works at one of the big corporate law firms as a corporate attorney. And every time I see him, he says, “Man, I hate working at the big law firm. I absolutely hate it. I would love to do what you do. I would love to own my own business, my own practice.” Literally, two minutes later, he’s showing off his brand new Mercedes that he spent $70,000 on, he’s making sure he’s telling me he spent $70,000 on it, and he’s telling me he bought that because he just got a membership to this new club, because he had to he has to belong to this club because all the partners at the law firm belong at this club. So here’s a guy that has $40,000 in club dues and $70,000, Mercedes. Is that getting him closer to owning his own practice? No, it’s getting him attached to the place that he hates going to. So this is an extreme example, and obviously, someone that makes a lot of money, but it really gets you thinking about the decisions that we’re making. Is it getting us closer to it? Or is it just making us more attached to this life that’s not serving us.
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Disclosures
Securities offered through Securities America, Inc., member FINRA (www.finra.org)/SIPC /www.sipc.org), a separate entity. Lee Michael Murphy is licensed with the California Department of Insurance, License 0H18660. Lee Michael Murphy is an Investment Advisor Representative with Securities America Advisors, a registered investment advisor
The Free Retiree, Securities America Advisors, and Securities America Incorporated are separate entities. Career advisor Sergio Patterson, attorney Matt McElroy are not affiliated with Securities America Advisors or Securities America Incorporated.
Securities America Advisors, Securities America Incorporated, and its representatives do not provide tax or legal advice; therefore, it is important to coordinate with your tax or legal advisor regarding your specific situation.
Third-party sourced information or comments are not verified, may not be accurate and are not necessarily representative of all client or audience experience. All or a portion of this event paid for by a third party.”
The opinions of a career advisor, Sergio Patterson, do not reflect the options of Facebook, Inc. The opinions of attorney, Matt McElroy, do not reflect the opinions of Castaneda and Company.